How can we spread great ideas? Speak up!

We’re struck with good ideas all the time. Ways to save money by couponing at the grocery store. A cool tittle for a movie. Maybe even a nifty time-saving invention. But what about great ideas? Earth-shattering ideas? How often are we struck with those? And when we are, how can we make sure they spread?

A lot of people assume that getting a great idea to catch on is a matter of money. How much you spend on advertising, marketing, hiring a manager, pre-production and design.

It’s not.

Others assume it’s a matter of punishment versus reward. If you want a great idea to stick, you either have to reward people for conforming, or punish them for refusing. Eventually, you’ll implement the idea/condition behavior – but will it have been worth it? Furthermore, will the idea stand the test of time?

The answer to that: definitely not.

The best way for great ideas to spread and make a difference is by people talking to one another. Yes, like any long-lasting marriage, communication is the key. It’s about establishing a connection with another individual. Relishing in a human bond. And via that bond, great ideas are exchanged!

Think about the Facebook revolution that has swept up our culture for nearly a decade now. It was a great idea – a social platform on which people could connect, share pictures, catch-up, etc. But what made it so popular? Was it an expensive ad campaign? Was it cash-prizes?

Nope. It was people talking to people. Everyone who stumbled across Facebook went on to tell a friend, who told a friend, who told some girl at a bar, who told her sister back home, and so on and so forth.

Great ideas spread by people listening to one another. Debating. Brainstorming. But most importantly – they spread by people talking.

So speak up! Don’t be afraid to have your voice heard! We’re not. At NRGLab, we’re constantly collaborating with leading scientists, environmentalists, and other forward thinkers in order to get our message out there.

Our message is simple: create a greener future. A better tomorrow. Now, before it’s too late.

For more information on NRGLab and our slate of alternative energy projects, visit nrglab.asia, and help spread the next great idea.

China & India lead surge in future energy consumption

A new study released by the United States’ Energy Department predicts that the world’s energy consumption will surge 56% by the year 2040, nearly half of which will stem from China and India.

Sure, that date might seem a long ways away, but if we fail to address the problem now, there’s no telling how we’ll manage to meet future demand.

Based on current government policies, fossil fuels will account for 80% of world’s energy use by 2040; this, despite increased efforts to fund more alternative energy programs.

The natural gas industry is expected to grow faster than coal or oil, thanks in part to new extraction techniques (not to mention global warming, which is opening up natural gas deposits in the Acrtic).

While the U.S. has dominated fracking and the natural gas industry to date, they’ll soon have foreign competition to deal with. Russia is predicted to keep pace with the U.S. in terms of productivity, particularly in the Russian Arctic. The study claims that China and Canada are poised to increase production as well.

And where exactly is all this new fuel being shipped off to?

A majority of new production is intended to meet rising demands in other markets. Russia, for instance, is planning to export more gas to China, while more than a dozen other companies have proposed facilities to transport gas from the U.S. to Asia and Europe.

The Energy Department study warns that this trend could expand to other counties like India amid high oil prices, which “are expected to rise to $163 per barrel world-wide in 2040 from $105 in 2013. That increase could drive consumers to use less or seek alternatives.”

The result?

Burning more fossil fuels will increase the amount of carbon dioxide in our atmosphere. The study projects that emissions will increase 46% by 2040. That puts us well beyond the “point of no return” scientists have been warning us about for years.

The time for change is now. Follow us at nrglab.asia for updates on our slate of alternative energy projects designed to eliminate carbon-emissions and reduce consumption.

Will we be able to survive future superstorms?

According to a report filed by the United States Department of Energy (DOE), the country’s energy infrastructure may not be able to sustain future superstorms like Hurricanes Katrina and Sandy. 

As infrastructures get older, they grow susceptible to power outages, which can cost the taxpayers anywhere between $20 and $50 billion annually. And “the damages are going to get worse…” warns Jonathan Pershing Deputy Assistant Secretary of Energy at the DOE.

By 2030, approximately $1 trillion in energy assets in the Gulf Coast will be at risk of rising sea levels and increased hurricane activity. Last year was the 2^nd most expensive year on record for weather related disasters, with $115 billion in damages caused Sandy and extended droughts (Katrina was even more costly!).

“Increasing temperatures, decreasing water availability, more intense storm events, and sea level rise will each independently, and in some cases in combination, affect the ability of the United States to produce and transmit electricity from fossil, nuclear, and existing and emerging renewable energy sources,” the DOE report claims.

New research performed by Kerry Emanuel of the Massachusetts Institute of Technology reveals that greenhouse gas emissions may contribute to a 40% spike in the rate of tropical cyclones by 2100. Emanuel predicts that “these storms will generate stronger winds, rain and storm surges around the world. This extreme storm activity will likely be felt most acutely in the North Pacific, the North Atlantic and the southern Indian Ocean.”

Superstorms have already ravaged energy infrastructures across the U.S. Sandy caused fuel shortages throughout New Jersey and New York. Hot summer months forced power plants in New England and Illinois to shut down. Droughts and a lack of access to water resulted in fracking restrictions in Texas, North Dakota, and Pennsylvania.

The DOE report cites that these phenomenon “may become more frequent and intense in the future decades.” 2012 was the hottest year since the U.S. began recording temperatures back in 1895. These temperatures were followed by historic droughts, which reduced water available for generating hydroelectric power, cooling coal burning power plants, and supplying fracking operations.

 “We don’t have a robust energy system, and the costs of dealing with adverse environmental conditions are significant,” says Pershing. “The cost today is measured in the billions. Over the coming decades, it will be in the trillions. You can’t just put your head in the sand anymore.”

In the future, will you be able to rely on your regular utility company to provide for you? Or, when supply struggles to meet demand, will you be treated like an animal and left to forage for energy? Hopefully when that day comes you’ll have invested in the SH-Box by NRGLab, a renewable generator that’s portable, long-lasting, and completely carbon-free! That’s right - you could cut ties with public utilities and save money doing it! The SH-Box produces electricity for as little as $.03 per kWh. That’s less than a third of what you’re probably paying now…

Become energy independent. Be prepared for the future. Visit nrglab.asia for updates on the revolutionary SH-Box.