Monday, August 26, 2013

Why green energy initiatives have failed in the past

The push for cleaner energy is hardly anything new. From the fusion power plants of 1950s Science Fiction to the solar-powered dream-cars of the 90s, the public has been promised a lot. So far, most of those promises have come up empty. But why? And how? And who, if  anyone, is to blame?

Most ambitious green energy initiatives have failed in the past for one of three reasons: either because they were unrealistic from the start, abandoned due to fluctuations in the market, or simply took too long to come to fruition.

Earlier this month, the EPA made sharp cuts in its production estimates for an innovative new biofuel called cellulosic ethanol. “When do you know when to cut your losses?” asks Margot Anderson, executive director of the project. “When is a flop a flop?”

The main problem for any green tech company starting out is the pre-established energy infrastructure. Even reasonably successful renewables like solar and wind  have taken decades just to get to where they are now – and still, they occupy the bottom rung on the global energy ladder.

“Things do take longer in the energy business,” claims energy historian Daniel Yergin. “[Markets] can change more rapidly than people think. If Mitchell Energy had decided that, after year 16, shale gas wasn’t going to happen, we wouldn’t have had a shale gas revolution.”



Here are few of the more recognizable green energy initiatives that have failed to live up to the hype:

- Cellulosic ethanol. Back in 2006, U.S. President George W. Bush made “switchgrass” the word of the day when he promised to make ethanol produced from plants, wood chips, and other biomass “practical and competitive in six years.” However, the U.S. only produced 20,000 gallons of cellulosic ethanol last year. That insignificant number forced the EPA to cut its requirements for how much cellulosic ethanol refineries blend with their gasoline.

- Hydrogen for fuel. Back in 2003, Bush pushed a $1.2 billion plan to make vehicles powered by hydrogen more cost effective and commercially viable “so that the first car driven by a child born today could be powered by hydrogen, and pollution-free.” Today, that child’s only 10-years old, so he or she can’ drive. But hydrogen fuel cells have diminished in popularity. Who knows if we’ll even remember them in another seven years?

- So-called “clean coal.” The U.S. DOE has invested nearly $7 billion since 2005 to help reduce the cost for companies to capture and store carbon emissions from coal-burning power plants, but today not a single commercial scale carbon-capture project is operational.

- Nuclear power. Back in the 1950s, the world was astounded at the splitting of the atom. It spelled a new age for energy – the dawn of the future! Countless movies depicted radioactive heroes and monsters, apocalyptic and Utopian landscapes. Even though nuclear power generates roughly one-fifth of the U.S.’s electricity, high start-up costs, meltdowns, and problems with waste disposal have nearly bankrupted the public’s trust.

Despite these unrealized hopes and dreams, NRGLab hasn’t given up the fight to bring clean, reliable energy to millions of people around the world. The carbon-free SH-Box. Biomass gasification. Plasma torches. You never know when you could strike gold. All it takes is the right team, hard work, and unwavering faith in what you’re doing.

At NRGLab, We believe in a greener future. A better tomorrow. And we will not fail. Visit nrglab.asia for more information.

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